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Why you should keep your finger on the pulse with organic SEO in 2020

Why organic SEO should be on your radar post Covid19

While we continue to pause to keep the nation safe amid the Coronavirus pandemic, now is an excellent time to review and build upon your long-term SEO strategy to build future foundations for your Devon business.

As a nation, we may be in the midst of a Coronavirus pandemic with social distancing restrictions still firmly in place and new laws passed which see the use of face masks in the UK become mandatory in shops, but now may not be the time to rethink and shrink your digital marketing and SEO (search engine optimisation) budget for 2020.

As employees across the country continue to juggle teaching their children with team meetings and home working, long-term SEO strategy and digital marketing should become a key focus for your Devon business.

Why invest time in SEO?

While we continue to pause to keep the nation safe amid the Coronavirus pandemic, now is an excellent time to review and build upon your long-term SEO strategy to build future foundations for your Devon business.

At Pixel Hutch SEO agency in Devon, we can help your business thrive online through organic, local and national SEO strategies. From technical SEO to ensure your website is discoverable by the search engines, to keyword research, new content creation and landing pages to help improve your website’s performance and appeal to your target audience.

Expand your digital reach with content creation

Content creation is a fantastic way to attract new visitors to your website and is a key element of SEO. Are you publishing new, unique content to your website on a regular basis whether daily, weekly or monthly? Set aside time for this type of proactive content creation through new website pages or a blog. Even sharing this on social media can help add value for your customers, begin to attract new website visits by offering solutions to common questions and aid organic SEO efforts.

At Pixel Hutch SEO agency in Devon, we love writing articles and crafting new content for our customers! If you are looking to improve your ranking in the search engines through SEO but don’t have the time to regularly add to your website, get in touch.

Measurable results with digital marketing

Long gone are the days where digital marketing was simply to ‘add a page to your blog’. Marketers have evolved to offer a complete digital marketing strategy including; website design, web development, landing page optimisation, SEO, PPC, email campaigns and social media to name just a few.

What’s more, these elements of digital marketing which once went unmeasured can now be easily monitored and improved upon month after month. While SEO, in particular, is certainly a long-term strategy of inbound marketing, you can measure success over time and see the results evolve over time, reflected in increased presence on search engines, increased website traffic and footfall, and ultimately new enquiries.

Keeping your SEO relevant is key

Given the current climate and changing buying habits of the population, it is important to assess your existing digital marketing and SEO efforts and understand whether your current campaigns are likely to be relevant to your target audience in the wake of the Coronavirus pandemic.

At Pixel Hutch SEO agency in Devon, we would be thrilled to assist with your digital marketing and SEO strategy to help your brand thrive as the UK returns to normal following the Coronavirus lockdown.

Speak with us to discover how we can help you tailor your digital marketing campaign to attract your ideal customer through a combination of web design and development, SEO, PPC and much more.

If you have a digital marketing or SEO project you would like to review with us, get in touch.

Sit back, relax. We design, build and maintain websites including organic SEO so you don’t need to lift a finger!

Here's snapshot of website design and SEO projects we’ve completed for our lovely clients

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